As a freelancer, building a marketing plan is essential to growing your business and reaching new clients. However, the process of creating a marketing plan can be overwhelming. That’s why we’ve created a step-by-step guide to help you build a marketing plan that works for you. At Biks Consulting, we specialize in helping freelancers develop and execute effective marketing plans.

Defining Your Target Audience

The first step in building a marketing plan is to define your target audience. This includes identifying the characteristics of your ideal clients and understanding their needs and pain points. By clearly defining your target audience, you’ll be able to develop a marketing plan that speaks directly to them and addresses their specific needs.

Setting Clear Goals

Once you’ve defined your target audience, the next step is to set clear goals. These goals should be specific, measurable, and achievable. They should also align with your overall business objectives. For example, your goal could be to increase your client base by 50% within the next six months. By setting clear goals, you’ll be able to track your progress and measure the success of your marketing plan.

Developing a Unique Value Proposition

Your unique value proposition is a statement that clearly communicates the unique benefits and value that you offer to your clients. It’s what sets you apart from your competitors. Developing a unique value proposition is essential to building a marketing plan that resonates with your target audience.

Crafting a Content Strategy

Once you’ve defined your target audience, set clear goals, and developed a unique value proposition, the next step is to craft a content strategy. Your content strategy should include the types of content you’ll create, the channels you’ll use to distribute it, and the frequency of your content. This will help you to create content that is relevant, engaging and valuable to your target audience.

Choosing the Right Marketing Channels

With your content strategy in place, the next step is to choose the right marketing channels. This includes identifying the platforms and channels where your target audience is most active. It’s essential to choose the channels that will be most effective in reaching your target audience. For example, if your target audience is mostly active on LinkedIn, that would be a better choice over other platforms like TikTok.

Measuring and Analyzing Results

The final step in building a marketing plan is to measure and analyze the results. This includes tracking your progress, measuring the success of your marketing efforts, and analyzing the data. By measuring and analyzing your results, you’ll be able to identify what’s working and what’s not, and make adjustments as needed.

At Biks Consulting, we understand that building a marketing plan can be a daunting task for freelancers. Our team of experts is here to assist you in every step of the process, from defining your target audience to measuring and analyzing results. We have a proven track record of helping freelancers succeed with their marketing plans and we’re confident that we can do the same for you.

To learn more about how Biks Consulting can help you with your marketing plan, visit our website at https://www.biks.ca. Our team is ready to assist you and answer any questions you may have.

The post The Step-by-Step Guide to Building a Marketing Plan for Freelancers appeared first on Biks Consulting.

A freelance writer is someone who works without belonging to any single organization or company yet acts like a little business or a self-employed entity. Freelance writer are sometimes represented by a firm or a temporary organization that resells freelance labor to clients; others work independently or use professional associations or websites to get work. At the point when looking to get work for magazines and daily papers, keep pitches short, sweet and fascinating. Regardless of the possibility that you’re sending your fifth in succession of rejected pitches, be polite and professional. In case, you’re composing, and thoughts are interesting and important, and then you will eventually get a response.

Whichever way you get into freelancing, the absolute way to achievement is diligence. When you’ve figured out how to get your foot in the entryway with a smart thought, things ought to get a little bit easier and more work ought to begin coming in your direction. Building contacts and keeping up a decent relationship is critical in any profession yet when you’re for finding your work every day this is even more essential. Here some steps are explained below required to become a freelance writer:

• Be a good freelance writer
  One quality basic for a freelance writer is an unwavering commitment to quality. Search improvement requires the sort of articles that client would need to share. Article submission is the most fundamental piece of quality link building, and this ought not to be ever compromised on.

• Thorough researcher
  To become a freelance writer, a person ought to have a research oriented bent of mind. Additionally, it is essential that the statistical data points utilized as a part of the articles are precise. Consequently, a freelance content writer should be diligent with the details.
  
• Be Punctual
  Submitting articles are an important part of the search engine optimization (SEO) method; punctuality gets to be supreme. Google expects back connections of a site to become consistently with no real changes.
  
• Understand SEO
  You hire writers to write content, that will be submitted in article directories and will form backlinks for you. It helps if the writer is aware of the intricacies of SEO. Knowing how to include best keywords while remaining true to the quality of the article is something that he should have mastered. Writing for SEO means supplying genuinely informative or useful articles that also promote your website.
  
• Determination and responsibility
  To become a freelance writer, you will need to make decisions and to take responsibility both for the decisions and for your actions. You will have to possess both your successes and your failures. You will get profit by the capacity to evaluate the circumstance and make decisions on the spot, as well.

• Be flexible with tasks
  Your flexibility will permit you likewise to take rush jobs from customers who require an errand to be finished direly, with quick and short turnaround time. This type of last-minute tasks are not mandatory, obviously – you can only decline if you are not available, or to request more cash for it.

• Should have good communication skills
  Most freelancers utilize only email, chat, voice and video calls, and related projects to convey on the web, through a computer, never in the individual. In this manner, the communication ought to be well thought and exact, at all times.
  
• Be creative
  If you are creative and unique in your work, you will keep an editor interested in you. You have to concoct bizarre points to cover; you should have the capacity to compose smart leads; you should add to a sixth sense for what individuals like to peruse about, learn about or discuss.
  
• Zest for work
  Editors enjoy working with upbeat, positive-thinking writers who have great relational abilities, great work propensities, and a good sense of humor.
  
• Try to complete tasks in short time
  Before proceeding onward to another task, get every one of the photographs, citations, sidebar material, and background possible on the current assignment.

Being a freelancer is a rewarding work considering that you get the opportunity to have the flexibility with regards to dealing with your time without involving the amount that you can potentially earn. As freelancing jobs are turning out to be more required after and well known, there are additionally now a considerable measure of online tools that you can use to discover for employments, venture, and time administration, obtain abilities and a whole lot more. Filling in as an independent is practically the same as individuals who are working in an altered day plan work. You always have to enhance your abilities, satisfy your clients and accomplish projects.
Everybody’s way of getting freelance work is distinctive, yet the length of it prompts cash in the bank, they’re all pretty much as practical. At the point when beginning, numerous individuals turn to websites that give work to the freelancers, where you can bid for work. These can be great for getting experience and a portfolio while getting paid for it. Just ensure the businesses are verified to avoid getting into a situation where you’ve spent hours on work for them to conveniently disappear.
Freelancers have an assortment of explanations behind freelancing; the apparent advantages vary by gender, industry, and lifestyle. For example, the 2012 Freelance Industry Report reported that men and women independent of various reasons. Female review respondents showed that they leaned toward the planning freedom and flexibility that freelancing offers while male overview respondents demonstrated them independent to take after or seek after individual interests. Freelancing additionally empowers individuals to acquire larger amounts of occupation in segregated groups. Freelancing is additionally taken up by workers who have been laid-off, who can’t discover full-time business, or for those commercial enterprises, for example, news coverage which is depending progressively on contingent labor rather than full-time staff. Freelancers additionally comprise of students trying to make ends meet during the semester. On blogs and in interviews about freelancing, freelancers list choices and flexibility as an advantage.

To know more about “Freelance Writing” click here

Source:- http://theadventurouswriter.com/blogwriting/top-10-qualities-of-working-freelance-writers

The post Freelance Writer appeared first on Biks Consulting.

Freelance part-time is a great way to use your skills and talents, meet your business aspirations and make certain extra money. Though many part-time workers are content to keep their side just that line, others convert their free concert in a full-time career.

The key to the effective transition from the part-time(freelancer) to the full-time freelancing is to develop a strong plan of action before. This is where a secure platform on which your company may develop to the point that ultimately can be sustained is built. Keeping these aspects in mind when planning the leap to the freelance full time. Working as a freelancer is an art and it is not adapted by everyone, as a freelancer there are many things that are needed to take care, but if you are a successful freelancer then you can become a successful entrepreneur too. Below are some of the points that a successful freelancer adopts in order to shift from a freelancer to an entrepreneur.

• Savings as a Freelancer:-

Build a pillow in your savings account. As there will be sudden expenses, irregularity and lean times as you prepare for full-time. Have additional savings to fill the financial gaps provide physical and emotional security. At times, it takes the little more time to build a clientele full time as well, making it even more significant to ensure that you have a bit of financial padding to cover your bills.

• Strong Freelancer Portfolio :-

Having several large pieces in your wallet before leaving as a freelancer. Have some freelance familiarity under your belt before you think through doing it full time. This way you can show your skills and talents to prospective clients just out of the box. Do not wait until you are jobless to start building a portfolio of his most impressive work independently. If you need to complete some projects for free to build your portfolio, it is best done when you have other bases of the income than just your self-employment.

• Promote Freelancer Portfolio:-

Configure your own website. Do not trust any place in the portfolio. Set yourself apart from the gathering by creating their own online identity. You can exert more control over their location and how it is marketed, as it is yours. You also do not have a concern about a portfolio of their work instead decide to be detached from some motive or the company that manages this site to take it offline.

• Diversify as a Freelancer:-

Look for reliable sources of revenue, such as places that can land multiple projects, at main. This will make available financial stability while marketing and portfolio are constructed. As your marketing efforts and referrals earning independent work, you may depend less on these sites, and the clientele has been built.

• Transition from Freelancer to Entreprenur:-

Have a sit with their employer for at least a month before you intend to stop talking about the transition. Make it as simple as possible to train somebody to take his place. It is best to maintain a good relationship with those with whom you worked instead of burning their proficient bridges. In some circumstances, if your freelance work overlays with what you’ve been doing for your boss as a freelancer, you may be able to endure working on the contract basis.

• Manage your Freelancer Business:-

Set up a system for managing all aspects of your freelance business that might help you to shift from a freelancer to an entrepreneur. This will ensure your business operates efficiently and professionally. Ultimately, starting with a strong organization of their customers, prospects, projects and accounting, it helps you feel your task as a legitimate business. It also confirms that the concentration remains on the job of keeping a handle on the “nuts and bolts” of running a business.

• Learn to become a freelancer entrepreneur:-

Learn all you can about running a business because freelancing is a legitimate business proposal and as a freelancer you need to learn it. Learn about being an entrepreneur so you can make intelligent decisions about the operation of your business. Read, teach and join clubs to learn from business experiences of others. Especially as an entrepreneur, knowledge is power.

The transition from part-time to full-time freelancing takes time, a solid plan, careful execution and persistence to create an atmosphere conducive to success. Make sure before you have given notice in your day job that has laid the foundation for an independent, profitable full-time career. It is the form of autonomous part time become successful full-time independent professionals and entrepreneurs viable.

Source:- http://alexisgrant.com/2014/08/12/day-job-to-entrepreneur/

The post Freelancer to a successful Entrepreneur! appeared first on Biks Consulting.

Where It Started

The recent air of quitting jobs by fresh graduates and experienced workers, kept the company projects and businesses at stake. Being in the shoes of employees, the financial imbalance in what they earn and spend, seems not the only reason. Most of them left the job being “Not Satisfied” with the kind of work assigned. Companies on the other hand feel that it takes some time for employees to be shifted in their core fields’ right after the startup.

The Shift

Everyone hopes for a steep increase in their career after being recruit. But, their notion turns to failure, if they not get promoted with expectancy. The urge to succeed quickly, indirectly and strongly pitches the wheel turning towards Freelancing. Freelance Writer, Nicky James (5 years in Industry) strongly believes that opting for freelance career was a life-changing decision. She quoted “Now I visit Grocery stores often, finds time with family and even get time to work on new writing ideas and experiments. One day, you have hell of work and the other day, you may leave the bed too late, coz you just have to send invoices. ”

Who leads the trend?

The Silicon Valley native firms are making the most of it. The competition edge is desired and for every job, a perfect freelancer is available across the E-cloud. You can ensure for a specific amount, time, quality and amount of task by hiring the person, who is willing to work on the same. Your present workforce may have a passive approach towards the new idea and often lack enthusiasm. An independent worker is full of ideas freshness, reality and spark making him the perfect suit for the job.

While, IT firms are making a balance, in it. Hiring Freelancers is an advantage in terms of value for work. While, you may note take strict actions for an employee with his inabilities. A freelancer bid value can be compensated anytime of the project depending upon the expectancy and execution difference. You can set up- small timelines for sub-phases and can monitor the performance on short terms. This gives the company a huge leverage in terms of paying deserving money to the employee.

The Expectant Future

Being a Freelancer, I always to keep my clients rotating and reuniting. I will love to commute, if needed once in a while. I would also want to make policies for independent working and releasing agreements as the job is done. A new kind of freelancing should take birth. The question is, will the companies leave their present workforce just to pay the right freelancers? Finding a talent in other part of the world, only makes sense with major freelance platform and local portals also.

The stats revealed thst If you ou have got the potential and skills to make a specific task possible. You are worth than 40% of in-house employees working for the company. Register your name on frisklancer.com to get worth of your skills

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